Discovering cultural heritage is a key step when visiting a tourist destination. While this used to mean a physical, traditional tour, things have evolved thanks to new technologies ! With innovative equipment, it’s now possible to make the experience more fun—and even more enriching. Today, discovering the charm and culture of a city or country is just as accessible to tourists as it is to company employees during a seminar, through a Team Building activity !
A new ally to tourism, games have become in recent years a gateway to learning and exploration. Many sites now offer fun and educational games to make discovering places more enjoyable. If you manage a tourist site, you can adopt several approaches to boost your activity. These tools allow all your visitors to explore heritage or exhibitions with enthusiasm—adults and children alike.
The value of tourism games is in guiding visitors differently in their exploration, while highlighting natural, architectural, historical, or technological heritage. It’s also a great way to attract companies, especially their employees, who will enjoy discovering a place while strengthening team bonds. Games offer a great excuse to explore—or rediscover—a place, but also to gather, share, and build team memories. The discovery becomes more fun and engaging.
To encourage interactive exploration of a site, you can offer games like scavenger or treasure hunts. These are dynamic, interactive activities that combine fun and discovery to help participants explore a location. Whatever the format, this type of game adds value to cultural visits—making them more entertaining!
Digital platforms like Teams Connect, specialized in team cohesion, offer outdoor activities for everyone. For example, discovering a historic city center through a photo rally and solving puzzles, moving from one point of interest to another. A fun way to blend games, sightseeing, and historical knowledge among coworkers—while boosting team spirit. Discover our Urban Race or City Explorer experiences!
Many fun and interactive tools easily enhance interpretive trails, whatever their focus. Natural, architectural, cultural, or historical heritage—games can be a powerful support. Whether on-site, via smartphone, tablet, or booklet, all formats are possible to make the experience more engaging. You can even create a game linked to a website to offer a playful preview of a site.
Tourism sites have had to reinvent themselves due to the digital boom. More and more exhibits now integrate tablets and QR codes to enhance the visitor experience. Today, many museums combine education, discovery, and entertainment by embracing gamification.
This usually takes the form of a gamified mobile app, accessible to all. The app offers various games that let users learn about monuments and museums—while having fun. These tools provide a more playful entry point into heritage. Gamification is a great way to spark curiosity !
Gamification, or the use of playful elements in tourism, has been developing in France for over a decade. It provides an engaging and educational way to discover heritage, drawing interest from professionals in many fields. Teams Connect combines gamification and tourism to offer enriching, innovative, and inclusive discovery experiences through digital tools. Now more than just a trend, it’s become a true phenomenon. From scavenger hunts to gamified museum visits to digital exploration of a location, gamification comes in many shapes and forms.
No matter the occasion, we often seek unique shared experiences. That’s the aim of gamification. It lets you experience emotion, challenge, and connection by discovering and learning the history and culture of a site or monument. On one hand, it appeals to your senses and emotions to create a positive perception. On the other, it challenges how you interact with the game and the site. Either way, tourism professionals now have a unique tool to offer visitors meaningful and memorable experiences.